Experts stress the urgent need for better-for-the-planet packaging. Here, innovations driving change. Not so long ago, most consumers were drawn to a package because it looked good. Today they are drawn to a package because it does good—consumers want something that isn’t going to leach harmful chemicals into the body, and then sit in a landfill harming the planet or polluting our oceans. The Environmental Protection Agency reports that packaging (most of which is attached to food and beverage items) makes up 21% of waste that ends up in landfills (1). The biggest concern right now: Plastic packaging. According to the EPA report, in 2015 14.6% of plastic containers and packaging was recycled; 16.8% was combusted with energy recovery; 68.6% was landfilled (1). Results of the 2018 Sustainable Packaging Study, conducted by Packaging Digest in partnership with the Sustainable Packaging Coalition, revealed that 69% of packaging, plastics and sustainability professionals surveyed feel “a high level of environmental concern around plastic packaging”—and specifically about pollution in our oceans and waterways. Nine in 10 (93%) of the packaging professionals surveyed believe environmen...